PORTLAND, Maine and DENVER, Colorado – August 5, 2014 – The Colorado Rural Health Center (CRHC) has partnered with iVantage Health Analytics to offer rural and critical access hospitals in the state the tools and expertise to prepare for pricing transparency.

The CRHC will now offer the iVantage INCONTROL Contract OptimizerTM, a unique solution enabling hospitals to level the playing field with payors and to help hospitals stay ahead of pricing transparency efforts in the market of public perception.

“We are very excited about this partnership and the opportunity for our members to fully visualize their facility’s performance, risk and opportunities,” says Michelle Mills, chief executive at CRHC.

“As we’ve seen in the Rural Relevance Study published earlier this year, Critical Access Hospitals are outperforming their urban counterparts in some areas. For instance, CAHs were 63 percent lower or $207 billion less in charges across 351 common DRGs,” added Mills. “Colorado CAHs would benefit from understanding the full picture of their data in this era of pricing transparency.”

The INCONTROL solution provides hospital decision makers with a clear and complete picture of how their payments compare to other hospitals in the state, across service lines and payors. With the right set of metrics, payments from major commercial plans can be analyzed to determine market comparison, aid in negotiation with payors, and ultimately improve public understanding of hospital pricing.

For further information about pricing transparency and managed care contract negotiation strategies, contact CRHC at 303.832.7493 or email

About iVantage Health Analytics

iVantage is a leading advisory and business analytic services company applying AHT-Accelerated Healthcare TransformationTM and the VantagePointsTM platform to drive sustained, evidence-based results. The company’s unique combination of technology, content, and expert advisory services accelerates decision making for the new healthcare. Visit

About The Colorado Rural Health Center

The Colorado Rural Health Center was established in 1991 as Colorado’s State Office of Rural Health. As a 501(c)(3) nonprofit corporation, CRHC’s serves dual roles as the State Office of Rural Health with the mission of assisting rural communities in addressing healthcare issues; and as the State Rural Health Association, advocating for policy change to ensure that rural Coloradoans have access to comprehensive, affordable healthcare services of the highest quality. For more information visit, call 303-832-7493, or call toll free 800-851-6782 from rural Colorado.

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Media Contacts:
Amy Weickert, iVantage Health Analytics, 207-245-6769
Bridgette Olson, Colorado Rural Health Center, 303-832-7493,